Our Origin Story
“CTO meets Real Estate Broker and here we are”
Property Sprocket’s mission is to improve the process of buying and selling houses. From process to technology to client experience, we are constantly looking for ways to make real estate transactions easier, less expensive, and more efficient for consumers and agents.
The catalyst for this endeavor was a conversation on Twitter about how the real estate world, and specifically real estate tech, lagged far behind other industries. Sean was an experienced CTO who was anticipating an exit from the medtech company he started and looking for his next project. Melanie was an agent with a few years experience who believed there had to be a better way than the status quo and was looking for advice on how to use technology to improve the process. The two Baton Rouge natives quickly reconnected and started working on plans to build a different kind of real estate company.
The founders approached the process from the perspective of a startup, where ideas were developed, tested, and refined or discarded. This nimble approach to building a real estate brokerage allowed them to develop a deep level of understanding of how the industry worked and to keep up with the rapidly changing real estate tech landscape.
After five years of collaboration and exploration, our founders have arrived at a client-centric business model with providing a superior customer experience as our highest goal. We have embraced the quality over quantity approach in our agent recruitment and employment and are dedicated to finding and developing the best tools for both brokers, agents, and consumers